Publication categories
Pragmatic Strategist

Strategic Doer


Value builder

Team Player

Team management

tech savvy

Systems Thinker

We are what we are connected to
Joshua Cooper Ramo


My name is Marieke,

but my friends call me Piek. I might be small, but I like to think big. I really get fired up about progressive technology that is developed to make an impact. I love to bring tech-driven value propositions to market while building team-energy and flow. Work is serious play, right? Does your company have a tech-driven business model and an entrepreneurial spirit? And are you driven by the ambition to create an impact that our next generation will showcase as an inspiration? Then I would love to help your business create more value.

Just some random quantifications


Years of Experience




Linkedin contacts


Twitter followers

Industry Experience & Interests

circular economy

Circular Economy

iot cloud

Cloud Services & IoT

smart city smart building

PropTech & Smart City

smart infrastructure

Smart Infrastructure


1. Strategy & Growth Marketing0%
2. Proposition development0%
3. Go-to-Market Management0%
5. Online & Marketing Automation0%
4. Business Development0%

*A glance at how I prioritize and incorporate different marketing disciplines:

It’s important to me to set the right strategic goals to drive results. Next, I want to make sure the expectations of your commercial stakeholders’ (leads, clients, partners, etc) are exceeded by offering the right value (content, propositions, events, other) at the right moment through the right channels. Also, I find marketers have to engage in business development and sales activities to understand and learn about their stakeholders’ views and perceptions. Finally, I focus on optimizing marketing automation. It is essential to raise efficiency and gain insights into your opportunities for growth, at every level.

Things I love…

I see ‘work’ as serious play. Yes, I want to make good money, but foremost I want to make a difference and add value to success of a business and their clients. I validate potential contractors and employers by how they aim to improve their triple bottom line. Besides working I love to spend time on sailing, fitness, yoga and a bit of running every week just to keep the energy flowing. My friends are dear to me, so I also I like to spend quality time with them, going out to the theater, a concert or to the beach for a walk. Finally, I also like to to read, listen to music and take a ride on my old motorbike, usually to the beach ;).

Data doesn’t create meaning.

We do.
Susan Etlinger

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Recent Publications

(Written for Ecochain, co-author Linda Thorpe) The awareness about the Sustainable Development Goals set by the United Nations is growing. What are they exactly? And how can your business contribute to – and benefit from these goals? Sustainable Development Goals. Why? We face many pressing......

This post (including comments) can also be read as a Linkedin publication The restraints of a linear value chain in Real Estate Please raise your hand if you have ever felt overwhelmed by both the innovation challenges as well as the opportunities in Real Estate.......

Do we need to rethink or replace Capitalism? In “Sapiens”, a book that challenges us to ponder on the characteristics of our species – the author Yuval Noah Harari, debunks the reasoning of another author, Adam Smith. Smith wrote the “The Wealth of Nations” in 1776.......

Commissioned work: Appeared first on chess wise Drivers for Light As A Service The rise of the Circular Economy As a tech company we find ourselves at the forefront of a disruptive transformation our economic system. We have to acknowledge, like everyone else, that we......